How it works
Three steps to consumer clarity
From the moment you connect your Shopify store to the moment you're having a real conversation with your consumer personas — here's exactly what happens.
Connect your Shopify store
Lemma connects securely to your Shopify store through OAuth. We read your orders, customer records, and product data. No manual exports, no CSV files, no spreadsheets.
We never write to your store. Read-only access, always.
Lemma reads between the lines
Our analysis engine processes your store's first-party data — orders, customer behaviour, SKU performance, geography, promotions. It finds patterns that aren't visible in dashboards.
Who buys repeatedly and why. Who's slipping away and why. What your data has been trying to tell you.
Talk to your consumer personas
Lemma builds AI consumer personas from your store data — cohorts of real customers, represented as people you can have a conversation with. Not made-up archetypes. People who behave exactly like your actual customers.
Ask them anything. Why they buy. Why they left. What they think of your next product idea. The answers come from your data.
Ready to meet your customers?
Connect your Shopify store →Free to start · No credit card required